Copyright 2001-2010 Callcredit Information Group Ltd. GMAP Consulting is part of the Callcredit Information Group alongside Callcredit Marketing Limited, Callcredit Limited, Legatio Technologies Limited, DecisionMetrics Limited & Callcredit Marketing Solutions Limited
RetailVision for Retailers
GMAP provides retailers with location-based insight and modelling solutions to aid tactical and strategic decision making.
We help retailers quantify local markets and understand more about their customers and enable them to benchmark the performance of their stores in relation to market potential. We also help retailers plan and optimise their store networks and other distribution channels. In short, retailers use our services to help reduce uncertainty in investment decisions and to minimise risk.
Our approach is based on understanding the geographical interaction between consumers and points of supply. By linking together a variety of relevant industry datasets, our analysis tools and forecasting models retailers are able to evaluate the likely impacts of different investment decisions.
For over 20 years we have worked with retailers across a number of sectors both in the UK and in most major global markets. Using this experience we have developed a comprehensive set of approaches and solutions to address key retailing issues. We deliver our decision support solutions via a combination of analytical consultancy, data and proprietary software products.
Why GMAP?
- Our unique retail modelling heritage - founded on leading academic research
- Unrivalled international pedigree – we have experience in most major global markets
- Vertical market application – we have unique cross sector experience
Why are some stores more successful than others?
- What is the potential of the local market?
- Who are my customers? Where can I find more of them?
- Who and where is my competition?
- How far do my customers travel?
- What key factors are driving sales in my stores?
- How do I best approach local marketing?
- Where are the best locations for new stores?
- What happens if I relocate or refurbish?
- What will the impact of competitor actions be?
- What happens if I open a store Out-of-town?
- Where are the next best places to open?
- Which stores should I close?
- How many opportunities are there left?
- How do I successfully enter a new market?
- How can I match optimal store fascia to location?
- Which products should I stock in which store?
To find out more simply call us now on 0113 242 4334 or email us at info@gmap.com