Copyright 2001-2010 Callcredit Information Group Ltd. GMAP Consulting is part of the Callcredit Information Group alongside Callcredit Marketing Limited, Callcredit Limited, Legatio Technologies Limited, DecisionMetrics Limited & Callcredit Marketing Solutions Limited
Street Level Mapping & Targeting
- Using Navteq Street Level Mapping Data, MICROVISION provides a powerful strategic planning and market analysis tool that can be used at a micro-level, allowing complex targeting maps to be produced with ease.
- Primary applications include identification of targeted streets and/or individual residents for the planning and execution of Direct Recruitment campaigns, including:
- Foot-canvassing
- Direct mail
- Outbound telemarketing
Also provides the means by which Direct Delivery Strategies can be planned and instigated.
- Vector mapping layers enable users to select individual streets and extract the matching postal codes which can be used to output targeted name and address lists.
Navteq Street Level Mapping |
|---|
 |
- Navteq Street Level Mapping Data is available on an additional license in vector format.
