Did you know…?

Key Statistics:

• There are 8,278,685 Small Family Cars currently registered in the UK. This represents 22.044% of UK registered vehicles.
  
  
• 28.76% of UK Small Family Cars belong to private female owners, and 53.41% by males. 10.66% are company car owned. The genders owning the remaining cars are unknown.
  
  
•  63.68% of Small Family Cars are 5 Door Hatchbacks and 14.48% are 3 Door Hatchbacks.
  
  
• 9.00% of Small Family Car owners have chosen to put private plates on their vehicle.
  
  
• Only 0.64% of Small Family Cars are classified as Imports.
  
  
• 91.00% of Small Family Cars are manual transmission and 9.00% are automatic.
  
  
• The top 10 locations to see Small Family Cars are: Birmingham, Sheffield, Leicester, Nottingham, Glasgow, Manchester, Peterborough, Bristol, Chester and Reading. Together these locations contain 19.00% of all Small Family Cars. 
  
  
• The most popular make of Small Family Car is Ford which leads the market with 19.79%, followed but Vauxhall with 15.96% and Volkswagen with 13.09%
  
  
• The most popular model of Small Family Car is the Vauxhall Astra, making up 15.94% of the market, closely followed by the Ford Focus with 13.36% and the Volkswagen Golf with 10.89%. 7 years since they were last sold new, Ford Escorts are still the fourth most driven Small Family Car.
  
  
• The top two favoured colours are Blue (23.28%) and Silver/Aluminium (22.69%) which together make up 45.97% of all Small Family Cars. Red (14.65%) and Black (12.54%) follow close behind. 
  
  
• 15.15% are less than 24 months old, 29.29% are younger than 4 years old and 26.21% of Small Family Cars are over 10 years old.
  
  
• 25.32% have an engine size less than 1549, 38.53% have engine sizes between 1550 and 1749, 22.38% have engine sizes between 1750 and 1949. The remaining 13.77% have engine sizes above 1950.
  

This analysis has been performed by GMAP using current market statistics from the anonymised DVLA Parc data.

ENDS

Notes to Editors:

About the Callcredit Information Group
Callcredit Information Group (www.callcreditgroup.com) comprises six core businesses (Broadsystem, Callcredit, DecisionMetrics, EuroDIrect, GMAP Consulting and Legatio) each delivering services around data decisioning to satisfy the increasingly complex needs of their clients in the areas of credit risk, marketing, fraud, collections and recoveries, interactive solutions and network planning.

About GMAP Consulting
GMAP Consulting (www.gmap.com) has over 20 years experience in retail, automotive, petrol forecourt and financial services and specialises in helping both UK-based and multi-national organisations develop their retail networks, sales territories and market channels to be more efficient and profitable, by understanding the market dynamics that exist between consumers and retailers.

For further information please contact: Eulogy! Louisa Osmond / Elaine Cole
Tel: 020 7927 9999
Email : CIG@eulogy.co.uk